E-commerce
Philippe Darioli
Visit the websiteAn online shop that reflects Domaine Philippe Darioli’s identity and puts its wines in the spotlight. The shopping journey guides customers from discovering individual wines to placing their order.
Project contributors
- Aurélien
- Aymeric Sarrasin
- Romain Darioli
- Client
- Domaine Philippe Darioli
- Delivery
- Delivered in 2021
- Development duration
- 4 months
Technologies
Shopify
React
Next.js
Tailwind CSS
The challenge
Build the estate’s online presence and a store that reflects its identity, while addressing the ordering, payment and shipping requirements of bottled wine.
The solution
Aurélien, Aymeric and Romain built a bespoke store over four months, connected to Shopify to centralise products, orders and day-to-day management. The shopping journey and shipping options take account of order weight and volume.
I had the opportunity to work with Solis on my online shop and was pleasantly surprised at every stage.
Bringing the estate’s character online
The project covers the estate’s presence from its Google Business profile to its store. The interface was designed around its visual identity and wine culture to support the discovery of its wines.
The shopping journey guides customers through their choices and encourages orders of six bottles or more. This approach reflects how the estate wants to sell its products.
Connecting the store to daily operations
The Shopify connection centralises products and orders. Payments and shipping options were adapted to the weight and volume of wine orders.
Aurélien, Aymeric and Romain delivered the project over four months. The website was delivered in 2021 and remains live and operational.
Key figures
- conversion rate since launch
- Over 20%
- new private customers acquired
- Over 150
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Your custom e-commerce project
Audit, scoping and prototype
We clarify your offer, customers, objectives and constraints, then create an initial clickable prototype of the purchase journey.
Catalogue and purchase journey
We structure the categories, products, variants, filters, basket and checkout to make discovery and purchasing simple on every screen.
Conversion-focused UX/UI design
We translate your identity into a custom experience that builds trust, showcases the products and reduces friction through to payment.
E-commerce development and CMS
We build the shop and configure a tailored administration interface for managing products, content, orders and day-to-day operations.
Payments, delivery and automations
We configure Shopify Payments and payment methods suited to your store: TWINT, Apple Pay, Google Pay, Shop Pay and credit and debit cards, depending on your markets and your store’s eligibility. We also configure delivery methods, the automations included in the project scope and the integrations your business needs.
Testing, tracking and launch
We test the catalogue, basket, payment and conversion tracking, then configure the hosting, domain and production launch.
Subscriptions and business integrations
(Optional)Depending on your model, we can add subscriptions, CRM or ERP connections, logistics tools and advanced business automations.